The primary responsibility is to prepare and perform application test and demonstration (T&D) of the company products and technologies to potential customers and deliver convincing results in alignment with the company strategy and policies.
Main Responsibility
Accountable to demonstrate all Business Unit (BU) products and technologies within the guidelines and instructions from the BU Application Engineering group.
Secure the necessary organization and preparation (in time, know-how and resources) to deliver convincing T&Ds.
Execute T&Ds in front of customers at the company demo centers, at customer place or during regional or national trade shows.
Manage the US T&Ds planning and resources (demo equipment) in coordination with Sales.
Main tasks
Analyze and frame all T&Ds specific request received from customers and secure its preparation by defining a test plan, a possible script, the timeline and the necessary equipment configuration, settings, consumables and customer materials.
In coordination with Sales, lead any clarifications requirement for the T&Ds request, possibly scheduling clarification web calls.
Organization and development of customer-specific application tests as well as their demonstration in front of the customer (dispensing, pick & place, oven and storage applications).
Document all T&Ds and create convincing reports for customers, well-structured and self-explanatory in terms of findings and results.
Support Sales for any technical needs, be it on specifications, configuration and processes.
Support the Service team in case of any specific installation and acceptance tests or after-sales process needs.
Perform technical presentation, in coordination with Sales, to specific audience.
Secure excellent teamwork with multiple stakeholders (Sales, BU Appl. Engineering, Product Mgt, Support, …) to secure all T&Ds.
Maintain a high standard in the data quality in the CRM (up-to-date, accurate, …) and apply all company rules.
Attend national and regional trade shows, events, open houses as well as seminars and sales meeting.
Secondary tasks
Collect any intelligence on competition by working with customers
Collect any intelligence on market trends by working with customers
Propose any improvements and/or adjustments on current products and technologies
Propose any improvements to better demonstrate the products
Escalate any issues which require management attention
Requirements:
Good SMD market knowledge and experience.
Experience in dealing with customers.
Solid technical background and familiar with process driven technologies
Good communication skills (writing and verbal)
Objectives driven and open to challenges.
Able to work autonomously and in teams, self-organized, meticulous. Capable to achieve on your own.
